After an exceptional career lasting over fourteen years, Roch Charles Rosier is ready to turn the page by leaving his position as director of the Cap3000 shopping center in Saint-Laurent-du-Var. His attachment to this iconic place, a true pillar of local life, reflects an unwavering passion and countless memories shared with visitors. This departure marks not only the end of an era but also the opportunity for new challenges and horizons to explore.
A farewell filled with nostalgia
After more than fourteen years at the helm of the Cap3000 shopping center in Saint-Laurent-du-Var, Roch Charles Rosier is about to leave his position. Moved by the attachment that this iconic place holds for him, he wishes to approach this departure as a new chapter while celebrating a career marked by an unwavering passion for its evolution. This moment represents the end of an era for the center, which has undergone major transformations under his leadership.
A career dedicated to retail
Roch Charles Rosier, a key figure in commerce, began his career 35 years ago. Before joining Cap3000 in 2010, he managed several prestigious shopping centers such as Saint-Sébastien in Nancy and Nicétoile in Nice. His vision and leadership allowed him to grow these establishments while making them attractive to consumers. Now 71 years old, he feels it’s time to step back, leaving behind an impressive legacy.
Iconic transformations
Roch Charles Rosier remembers the extension inaugurated in October 2019, a flagship project of his career. By adding 50,000 m² of retail space and doubling the number of shops, this transformation repositioned Cap3000 among the largest shopping centers. His boldness was rewarded, making Cap3000 an essential reference for brands looking to establish themselves in France. His ability to keep the center open throughout the construction without a loss of revenue speaks to his visionary competence.
A leadership that made an impact
Beyond the numbers, the true essence of his leadership lies in his deep understanding of local culture. Under his leadership, Cap3000 became a gathering place for families, a place where everyone has their story to tell. Roch Charles Rosier mentions the attachment of users to the center, recalling their childhood memories and Sunday outings. This human aspect highlights his commitment to creating a shopping center that combines commerce and friendliness.
A legacy and a promising future
He is now handing over the reins to Frédéric Llorca, a choice that delights Roch, who sees potential in his successor to apply new ideas while respecting the identity of Cap3000. With solid and innovative management, Llorca is seen as the ideal person to carry on Roch’s legacy while adding his personal touch. This handover is not an end, but rather the beginning of a new chapter for Cap3000.
A look towards the future
As he prepares to enjoy his retirement, Roch Charles Rosier remains attached to the evolution of Cap3000. “It’s a bit like my baby,” he confides. Although he is no longer in charge, his vigilance over the center’s future development shows his unwavering commitment to this place that has transformed shopping on the Côte d’Azur. He is rich in memories and shared moments that will remain etched in his mind.
- Director since: July 2010
- Term duration: Fourteen years
- Other positions: Former director of centers in Nancy, Dijon, and Nice
- Successful extension: Expansion of 50,000m² inaugurated in October 2019
- Top 10: Ranked among the largest shopping centers
- Awards: Voted best shopping center in the world in 2022
- Loyal clientele: Cap3000 remains a place for family outings
- New director: Frédéric Llorca takes over











